The RSPB recently invested in the redesign of their virtual gift range. Essentially, this is a donation to the organisation under the guise of sponsoring a habitat or species. This range is of great importance to the RSPB, as it provides a retail platform for the organisation to promote its work and be seen as the UK’s conservation charity that is making a difference for nature, whilst generating an invaluable income stream. We tasked Out of the Bleu with the job of creating a dynamic, inspiring and empowered suite of gift cards that would have visual impact in our retail stores and engage with our supporter base. They delivered on all fronts! Jayne was a rock when it came to liaising with external contacts and assisted in the satisfactory resolution of issues we encountered with printing the cards. They managed to deliver a range of designs that adhered to RSPB brand guidelines, whilst still injecting a ‘personality’ that would appeal to our customer base. The finished card designs look excellent and are a testament to the ingenuity and perseverance of Out of the Bleu when tackling this complicated project. We are very happy with the service that we have received.